Chunkee is a delicious and nutritious breakfast option that is both healthy and satisfying. The primary objective was to create a
visually appealing packaging design for Chunkee that would effectively showcase the vibrant and diverse range of berry flavors
included in the blend.
To achieve this, I used a soft colorful palette that captures the essence of each individual berry flavor, including purple for blackberries,
pink for strawberries, baby blue for blueberries, and soft yellow for chocolate. In addition, I incorporated eye-catching graphics
and playful typography to further enhance the design's visual appeal and evoke a sense of fun and excitement.
The end result is a packaging design that not only looks great on store shelves but also effectively communicates the product's
unique and delicious flavor profile to potential customers. Overall, I believe that our colorful and dynamic packaging design will
help the product stand out in a crowded marketplace and attract a diverse range of health-conscious consumers who are looking
for a nutritious and flavorful breakfast option.
